Tuesday, 24 March 2015

You are here!

Google Maps' landmark icon is recognizable by literally everyone nowadays, and the clever designers behind the Google Birdhouse have found a way to encourage nature watching by forming the landmark icon in to a birdhouse. 

The idea of the project is to get as much of these Google Birdhouses over the cities as possible so that wildlife is introduced to the capitals of the world, making people take notice of all the wildlife around them; as if the birds are saying 'we are here'.

The Google Birdhouses are navigating icons for the birds, so as they're soaring over the city - much like we do in Google maps - and they spot these landmark icons, they know they can stop to take a pit stop.